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UKG F1 Miami Grand Prix

UKG F1 Miami Grand Prix
(Overview)

High-Touch V.I.P. Customer Experience built around the Miami Grand Prix. The campaign needed to feel exciting and premium while still fitting within the existing brand system.

Client
UKG F1 Miami Grand Prix
V.I.P. Customer Experience for Miami Grand Prix event
Goal
Position UKG as a premium brand and create an exciting experience for V.I.P. customers attending the Miami Grand Prix event.
Role
  • Brand Identity
  • Creative Direction
  • Print Design
Deliverables
  • Printed materials
  • Social System
  • Digital assets
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